chronovore (![[personal profile]](https://www.dreamwidth.org/img/silk/identity/user.png)
chronovore) wrote2007-01-23 11:55 am
chronovore) wrote2007-01-23 11:55 am
"Do no evil" Google looking at in-game advertisements
GameBiz is reporting that Google is looking to schlurp up some in-game advertising company.
However, that's me not minding when I see ads for stuff that I get for free. If I'm dropping US$50 on a videogame, or US$60 for a current-generation title like Gears of War or Dead Rising, I had better not have to ALSO contend with some crazy advertisement in there stealing my attention bandwidth. (xposted to![[livejournal.com profile]](https://www.dreamwidth.org/img/external/lj-community.gif)
gamers)
As part of a plan to expand its advertising efforts to all forms of media, it would appear that Google is actively seeking to get involved in the in-game ad business. A WSJ report states that the company is in talks to acquire Adscape Media. (link to article)In the lame, overhyped, badly designed, and ill-advised landscape of online advertisements, Google's adSense are the least offensive, most focused, and unobtrusively delivered ads available. When I see the ads on the sidebar and RSS feed of my Google Mail page, I've actually found a few interesting things through it, and clicked through them.
However, that's me not minding when I see ads for stuff that I get for free. If I'm dropping US$50 on a videogame, or US$60 for a current-generation title like Gears of War or Dead Rising, I had better not have to ALSO contend with some crazy advertisement in there stealing my attention bandwidth. (xposted to
gamers)